Hero image showing the Karafe image treatment.
An identity for a wine company inspired by it's Corsican roots.
Client: KARAFE
Type: Visual Identity
Passion and expertise
Working with distributors, producers and sellers of wine, Karafe offers their clients a 360 approach. Connecting you to a powerful network they provide tailored solutions and expert guidance. They are your partner, seller, connector, distributor and expert curator, providing your business with real value.  

Founded by Vincent Cervoni, his love for wine was born out of Corsica and has endured for over 25 years into a global knowledge of the wine market. The Karafe brand is based in this Corsican heritage, imbued by the beautiful azures and ochre tones of the Corsican landscape. While being firmly rooted in a modern aesthetic for a company that is serious about wine.  

The brand identity while simple in constitution is both inviting and professional but takes a disruptive approach in visuals and form to a usually very traditional market.
A branded image with the KARFE image effect applied and the logo.
Brand output
A mock up showing business cards.
Business cards
A mock up showing branded stationary and other items.
Brand output
A mock up showing branded stationary and other items.
Brand output
A mock up showing branded envelopes
Brand output
A branded out of home poster.
Out of home poster
A branded image with the KARFE image effect applied and the logo.
Branded output
An image showing the construction of the KARAFE logo.
Logo construction
An image showing the construction of the KARAFE logo extention.
Logo extension construction
An image of the KARAFE logo.
Logo
An image with the KARAFE logo.
Logo
An image exploring the creation of the KARAFE colour palette.
Colour creation
An image showing the brand typeface and which weights are used.
Typography
An image showing the social media post template.
Social media template
A branded out of home poster.
Out of home poster