Graphic device output.
A brand that unites it’s expertise and represents it’s people.
Client: Peters & Peters
Type: Visual Identity, Website
Connecting two halves
The UK’s leading business crime and civil fraud law firm. Highly regarded in the legal sector for taking on incredibly complex legal cases. Meticulous in their approach and unique in how they solve cases.

The brand focuses on joining the two core elements of Peters & Peters, its business crime and civil fraud practises through the use of their ampersand. This joining of forces represents total service offering for a firm of people who are true specialists at what they do.

The graphic device carries the narrative through every output. Originally created in Cinema 4D, a 3D and line work version is used to create an extensive range of unique own able visuals that have become synonymous with the firm. The colour palette communicates their prestige and expertise with gold, navy and obsidian, while brighter red and blue tones add touches of colour representing their creative approach to their work.

In it’s entirety, the visual identity is premium, sophisticated and professional, a true representation of a specialist law firm who lead on some of the most difficult legal matters there are.
Mockup of a billboard.
Out of home poster
A mockup of printed material.
Brand output
A mockup of printed material.
Brand output
A mockup of printed material.
Brand output
A mockup of printed material.
Brand output
Business cards.
Business cards
Image showing multiple pages of a report.
Brand outputs
Pages from the Peters & Peters website.
Website pages
Pages from the Peters & Peters website.
Website pages
Illustrative outputs.
Illustrative outputs
Logo construction.
Logo construction
Horizontal logo.
Horizontal logo
Stacked logo.
Stacked Logo
Colour plaette
A page exploring the typographic styles.
Typography
Graphic device output.
Render output
Graphic device output.
Render output
Graphic device output with logo.
Branded output
Graphic device output.
Graphic device output with logo.
Graphic device output.
Graphic device output.